Write Landing Page Copy
Generate conversion-focused landing page copy with a hero, features, social proof, and CTA sections.
10-15 min|Beginner
LaunchDeep WorkFounderMarketer
Prompt Template
Write landing page copy for my product. Product: [what it does in one sentence] Target visitor: [who lands on this page and what are they looking for?] Primary CTA: [what action do you want? e.g. sign up free, start trial, join waitlist] Key differentiator: [what makes you different from alternatives?] Write copy for these sections: 1. Hero section: - Headline: max 10 words, clear benefit (not clever wordplay) - Subheadline: 1-2 sentences expanding on the headline - CTA button text: action-oriented (not 'Submit' or 'Learn More') - Supporting detail: one line of social proof or stat 2. Problem section: - 3-4 pain points your target customer recognizes immediately - Frame the problem so the reader thinks 'that's exactly my situation' 3. Solution section: - 3-4 features/benefits with short descriptions (benefit-first, not feature-first) - Each one should answer 'so what?' for the reader 4. Social proof section: - Template for testimonials (what to ask customers for) - Stats/numbers to display (users, uptime, satisfaction) - Trust badges or logos 5. CTA section (bottom): - Headline that overcomes the last objection - CTA button (same as hero) - Risk reversal (guarantee, free tier, no credit card required) Rules: - Write at a 6th grade reading level - Every sentence should earn the next sentence - No jargon unless your audience speaks it - No 'we' statements without a 'you' statement first Do NOT write filler paragraphs. Every line should advance the sale." **Output format:** Section-by-section copy ready to implement.
The section structure follows the proven conversion flow: hook, problem, solution, proof, action. The "earn the next sentence" rule keeps copy tight.
When building or rewriting your landing page. Also useful for product pages and feature announcement pages.